Tales of the Rampant Coyote

Adventures in Indie Gaming!

What’s Old is New Again: “Pay Once and Play”

Posted by Rampant Coyote on February 16, 2015

Remember how I keep harping on the cyclical nature of the industry, and how gimmicks and trends may rise and fall, but basic principles stay the same?

Yeah, well, this:

Gamasutra: Apple Launches “Pay Once & Play” promotions for games that aren’t F2P

Is actually paying for a game and then playing it without it nagging you or offering to sell you more features is apparently rare enough that they are turning it into a marketing gimmick?

Or is just paying for a game making a comeback on mobile?


Filed Under: Biz - Comments: 3 Comments to Read



  • Cuthalion said,

    That’s hilarious.

  • Rampant Coyote said,

    Ain’t it just?

  • End of the World of Warcraft | Tish Tosh Tesh said,

    […] to add:  This amuses me.  As Jay over at The Rampant Coyote points out, “Buy Once and Play” is making a minor comeback.  As if it’s something radical. […]

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